Sandy Bal, Broker of Record and M&A Advisor · Real brokerage · Real accountability.
You built this business over many years. We help you sell it well. A fair price. The right buyer. Your legacy protected.
Solid Mergers advises business owners through the sale of their business, bringing full M&A discipline and personal commitment to every mandate we accept. While based in Ontario, we are open to working with clients in other Canadian provinces and in the United States, in full compliance with the laws and regulations governing business brokerage and M&A advisory in each jurisdiction. When it comes to finding the right buyer, our reach is global and we actively seek qualified buyers from around the world on behalf of our selling clients, including strategic acquirers, private equity firms, family offices, independent sponsors, high net worth individuals, and financial buyers across North America, Europe, and beyond.
Why This Sale Is Harder Than Most
And why that matters when choosing who you work with
Regulatory
Every transaction operates within a regulatory environment. Licensing approvals, competition review thresholds, cross-border ownership requirements, and investment screening frameworks such as the Investment Canada Act can all affect deal structure, timeline, and certainty of close. We identify these considerations early and ensure the right legal counsel is engaged at every stage so nothing is left to chance.
Opinion of Most Probable Selling Price
A defensible price requires more than an estimate. We build our opinion from normalized earnings, EBITDA analysis, capitalization rates, discounted cash flow models, and comparable transactions — the same methods a sophisticated buyer and their advisors will use to evaluate your business.
Real Estate
Where real property is part of the transaction, it is a distinct asset requiring its own valuation, financing, and legal treatment. We handle both the business and the real estate components with equal discipline so neither side of the deal is shortchanged.
At Solid Mergers, we work across all three of these dimensions, and we bring a fourth that numbers alone cannot capture. Every business we represent is the result of years, sometimes decades, of capital commitment, operational discipline, and personal sacrifice. Behind every transaction is an owner who has built something of real value and who deserves an exit that reflects that. We understand that a sale is not just a financial event — it is the culmination of a career, a legacy decision, and in many cases the single largest transaction of an owner's life. Protecting that value, structuring the exit correctly, and finding a buyer who will steward what has been built are responsibilities we take seriously at every stage of the process.
Why Owners Choose Solid Mergers
We are capable, and you can trust us
Whether you are selling an operating business, a care community, a real estate related business, or a portfolio of assets, the same truth applies: a sale of this significance is not something you do twice. You need an advisor who understands the business, runs a disciplined process, and stays personally accountable from the first conversation through to closing.
Solid Mergers operates as a licensed business brokerage, but the service we provide goes well beyond listing. We bring full M&A advisory discipline to every transaction, covering preparation, valuation analysis, deal structuring, buyer sourcing, negotiation, financing coordination, and regulatory management, from the first conversation through to closing.
We value the whole business
We analyze normalized earnings, working capital, industry multiples, and comparable transactions. That is where the price difference comes from.
We only bring you serious buyers
Every buyer we bring you has the money and the experience to close. You are not gambling your sale on someone who cannot follow through.
We keep your sale private
Your staff, residents, and their families find out about a sale on your timeline, not because word got out. We build confidentiality into every step.
Where You Are Today
Two reasons owners come to us
I am ready to step back
You have built this business over many years. Now you want a clean exit at a fair price, with a buyer who will honour what you have built and treat your people well.
- We find buyers privately, before anything is listed publicly
- We choose buyers who will keep the community running well, not just pay the most
- We structure the sale so you keep more of what you earn and have peace of mind after closing
I want the best price, done right
You are not in a rush. You want a process that gets multiple buyers competing, so you get the highest price the market will actually pay.
- We develop a professional opinion of the most probable selling price based on how the business performs, not a guess
- We put qualified buyers in competition with each other
- We negotiate on your behalf through diligence, financing, and closing
How a Sale Actually Works
A clear process, from start to close
Every sale follows the same steps. This protects your price, keeps the sale private, and looks after your residents along the way.
We value your community
We analyze your normalized earnings, EBITDA, add-backs, working capital, and comparable transactions, and develop a professional opinion of your most probable selling price before anything goes to market.
We find the right buyers, privately
We approach a select group of buyers who have the money and experience to close. Every one of them signs an NDA before seeing your numbers.
We negotiate and manage diligence
We negotiate the terms and manage the buyer's diligence, so problems get solved early instead of threatening your price near the end.
We close the deal
We coordinate financing, license transfer, and a transition plan for your staff and residents, so closing day goes smoothly.
Before Going to Market
The preparation is where the price is made.
Most businesses do not sell for what they are worth. They sell for what they can prove they are worth on the day a buyer looks at them. That gap is where we work.
Before we take your business to market, we review your financials, normalize your numbers, assess your regulatory standing, develop a professional opinion of your most probable selling price, prepare your teaser and Confidential Information Memorandum, and organize your due diligence materials. This preparation can take several months or longer depending on your situation, and it is where we believe the real work of an advisor begins.
See everything we do before going to market →Common Questions
What owners usually ask before they call
A few straight answers to the questions that come up most, before you pick up the phone.
Getting You the Right Price
Will I get the right enterprise value for my business?
Our role is to work with you toward a well-supported opinion of what the most probable selling price should be, and to build the case for that number with you, not hand you a guess. We sit down with you over your actual accounting statements and study the numbers together. Part of that process is normalizing your financials based on your input, adjusting for one-time costs, owner-specific expenses, or anything else that distorts what the business truly earns, so the underlying performance is represented fairly.
We do not rely on a single method. Alongside the normalized earnings approach, we look at models such as discounted cash flow analysis and comparative market analysis, then cross-check all of it against the actual selling prices of comparable businesses and properties. We are not professional appraisers, accountants, or valuators, and we are clear about that distinction. What we provide is a reasoned opinion of value, built transparently from the numbers and analysis we share with you every step of the way, so you can see exactly how the most probable selling price was arrived at rather than simply being told a figure. Our clients consistently tell us they finish this process satisfied with both the number and how we got there.
What is the difference between an asset sale and a share sale?
In an asset sale, the buyer purchases the property and the business operations directly. In a share sale, the buyer purchases the shares of the company that owns the home, and the business continues under the same corporate entity. Share sales are more common with portfolios and larger transactions, and they carry different tax and liability implications for you as the seller. We will walk you through which structure fits your situation.
How do you structure a deal so it actually works for both sides?
Every transaction has its own pressure points, financing limits, valuation gaps, timing mismatches, and our job is to find the structure that holds it together. Based on our experience, we always look for the arrangement that makes the deal work for you, not just the first offer that comes in. That can mean bringing in debt and equity partners, mezzanine debt providers, vendor take-back financing, earn-outs, or other creative partnership structures to bridge a gap between what a buyer can pay today and what your business is actually worth. We are not financial advisors, and we do not provide financing ourselves, but we streamline this process: identifying which structures are realistic for your situation, connecting you with the right capital sources, and keeping the negotiation moving toward a deal that closes on terms you can live with.
Trust, Confidentiality & Credentials
How do you actually keep my sale confidential?
We never use your community's name or address in any marketing. Communities are described only by broad region, never by name or address. Every potential buyer signs an NDA before they see your financials, your name, or your location. Your staff and residents find out on your timeline, not because a buyer drove by asking questions.
Are you actually licensed to handle this kind of transaction?
Yes. Solid Mergers and Acquisitions Inc. operates as a real estate brokerage registered with the Real Estate Council of Ontario (RECO), the delegated administrative authority that regulates real estate professionals in the province and administers and enforces the Trust in Real Estate Services Act, 2002 (TRESA). This registration permits us to act in the conveyance of real property as well as in the sale or acquisition of business assets and share capital, meaning we can structure and execute a transaction as either an asset sale or a share sale, whichever applies to your situation. We are licensed to represent either party to a transaction, acting on behalf of the vendor in a sell-side mandate or the purchaser in a buy-side mandate, depending on the engagement.
For mandates outside Ontario, including other Canadian provinces and the United States, we can work in those jurisdictions in full compliance with the applicable laws and regulations. Prior to accepting any mandate in a specific province or state, we obtain all regulatory approvals, licensing requirements, and legal authorizations required to practice in that jurisdiction. Where local licensing or co-brokerage arrangements are required, we engage qualified local professionals to ensure full compliance at every stage. Cross-border transactions, including those involving foreign strategic acquirers, diaspora investors, private equity, and international capital, require careful attention to applicable investment screening frameworks, including the Investment Canada Act, and other federal, provincial, or state regulatory requirements. We identify these requirements early in the process and work alongside qualified legal counsel to ensure full compliance at every stage.
Getting It Done
Can you actually get this done, all the way to closing?
This is usually the real question underneath every other question a seller asks. A transaction like this has a lot of moving parts, and the honest answer is that something will come up in nearly every deal. What matters is not whether obstacles appear, it is whether someone is taking ownership of clearing each one and moving the deal forward. That is the part we are most focused on.
From the first teaser or confidential information memorandum, through identifying and approaching the right buyers, coordinating site visits, managing due diligence across every aspect of the business, arranging financing, working with appraisers, liaising directly with the bank, and coordinating between the seller's lawyer and the buyer's lawyer, we stay involved in every step and keep things moving in the right direction. We solve one issue at a time rather than letting several stall the deal at once, and we keep both sides talking until the deal actually closes. We have done this enough times, across enough transactions, to know that staying hands-on and solution-driven through to culmination is what separates a deal that closes from one that quietly dies in month four.
How do you screen buyers before bringing them to me?
We check two things: can they actually pay for this, and can they actually run it. A smaller home often needs a hands-on owner-operator, while a larger community needs an operator with real capital and a management team behind them. We rule out buyers who can't clear either bar before they ever see your information.
Do you actually understand the financials, or just the real estate?
We work daily with the financial statements that drive a transaction like this: profit and loss statements, balance sheets, working capital calculations, and the valuation models buyers and lenders use to price a deal. We are not accountants, and we do not present ourselves as one. What we do is read your numbers the way a buyer and their lender will, identify what needs explaining or adjusting before it reaches their desk, and translate the financial story of your business into terms a transaction actually requires. Where formal accounting opinions, audited statements, or tax structuring are needed, we will tell you exactly when to retain a qualified accountant, and we coordinate with them so nothing falls through the gap between "the numbers" and "the deal."
Do I need to find my own lawyer, accountant, and other professionals?
You retain your own professionals, but you do not have to find them on your own or manage them yourself. We recommend and coordinate the team a transaction like this typically requires, lawyers, accountants, appraisers, building inspectors, and other consultants, and we manage how their work fits into the overall timeline. This is the part of the process we are most experienced in: keeping every workstream moving in the right direction, surfacing and resolving obstacles before they stall the deal, and doing it all transparently, so you always know exactly where things stand and why.
This is a regulated industry. How do you manage the licensing side of a sale?
Many business transactions involve regulated environments, licensing requirements, or government approvals, and a sale may not be complete until the relevant authorities have signed off. We stay directly involved from the earliest stages of a transaction through to final approval, collecting the information required, completing the necessary documentation, and coordinating with your lawyer, the buyer's lawyer, and the relevant authorities so nothing sits waiting on someone's desk.
We cannot guarantee any specific regulatory outcome. That decision rests with the relevant authority, not with us. What we can tell you is that we approach it the same way we approach the rest of the transaction: one step at a time, working through each requirement methodically, clearing obstacles as they come up, and doing everything within our ability to help you reach the outcome you are working toward.
How long does a sale usually take?
The timeline varies depending on the size and complexity of the transaction. A simpler single-asset deal moves faster than a portfolio or share sale, which carries additional financing, regulatory, and legal requirements. What we can tell you is that we keep the process moving at every stage and are transparent with you about where things stand and what is ahead.
Fees
What Drives Us
Mission & Vision
Solid Mergers advises business owners through a sale. We secure the highest defensible value for what they have built, through a confidential process, careful buyer selection, and the discipline to see every deal through to close. Our primary focus is retirement homes, assisted living communities, and subsidized housing, and we bring the same preparation and commitment to every mandate we accept across sectors.
We envision a future where every business owner can sell with total confidence, knowing the price reflects the years they invested and the people who depend on that business are protected through the transition. Solid Mergers intends to be the reason that confidence is possible.
Our Focus
We work with business owners who are ready to sell.
What a Client Said
“ Sandy was straightforward with me from the beginning about what to expect. No false promises. He navigated the entire process very well, coordinating with the lawyers and everyone involved at every stage. There was a moment near closing where things could have fallen apart, but Sandy held it together, restructured what needed to be restructured, and saw it through to the end. That is how it happened. I realized I had made the right choice.Greater Golden Horseshoe, Ontario · Identity withheld at client request
Who We Are
No hidden layers. No arrangements behind the scenes.
When you contact Solid Mergers, you know exactly whose website this is, who will speak with you, and who will handle your transaction from the first conversation through to closing.
We are real. The experience we describe on this website is our own. We are not borrowing someone else's history or reputation to earn your business.
Sandy Bal is the Broker of Record. This brokerage is registered with the Real Estate Council of Ontario.
There are no third-party arrangements, no lead-sharing agreements, and no hidden layers between you and the person responsible for your file. The name on this website is the name on the file, and the person you speak to is the person who will see your sale through.
We share this simply for your peace of mind.
Get Started
Find out our opinion of the most probable selling price for your community.
Tell us a bit about your community. A senior advisor will follow up within 48 hours for a confidential, no-obligation conversation.
All inquiries are confidential. We never contact your staff, residents, or competitors without your direction.